Ice Bears promotions are designed to entertain fans, as well as attract new ones.
SpongeBob Squarepants is a children's favorite animated character who lives in the pacific ocean's fictional city of bikini bottom; he left home recently to visit the Ice Bears.
The "SpongeBob night" at the coliseum attracted dozens of families, many who are loyal viewers of the popular nickelodeon cartoon! In case you don't know - SpongeBob is a sea sponge, but looks more like a kitchen sponge.
Some spectators say they're more familiar with the cartoon, than with Ice Bears hockey. "We have never been to an Ice Bears game and we wanted to see SpongeBob Squarepants!” said Stephanie Harris. And Cindy Alpert said, "We came out tonight just to see SpongeBob, this is our first Ice Bears game. We just moved here from Naples, Florida, so this is fantastic."
SpongeBob's humor appeals to both children and adults - and now, he's responsible for attracting new fans to Ice Bears hockey! Stephanie Harris added, "Now that we've been here, we see that it's awesome. So, we'll definitely be back."
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